If furniture is the protagonist of the 10th China Beijing International Furniture and Woodworking Machinery Exhibition (hereinafter referred to as Beijing Furniture Exhibition), then new wood-based panels, new wood-based panel machinery, and new wood-based panel technology are the most distinctive and influential theme of the Woodworking Machinery and Furniture Raw and Auxiliary Materials Museum. It's no good not to push through the old and bring forth the new! Although China has become a major producer of wood-based panels, and its domestic and foreign sales are also eye-catching, the wood-based panel industry also has problems such as unreasonable product structure, low technology content, low enterprise management level, low product qualification rate, resource shortage, low industrial concentration, etc On November 14, at the Beijing Furniture Exhibition held by the China International Exhibition Center in Beijing, Mr. Wang, an exhibitor engaged in wood-based panel production, told reporters that China's wood-based panel industry is facing a great test in the face of increasingly scarce wood resources and restrictions from trade barriers. Whether to walk out of the bottleneck or into a dead end requires the transformation of the enterprise itself. Life is not just endless imagination, and it is not difficult to realize it. There is no contradiction between busyness and warmth. In a busy life, you only need one choice to make your warm life within your reach. New Chinese wall decoration Customize the "age reduction" plan for home space to make the art and fashion of home space more flexible. Home is the place where we rest and enjoy the happiness of our family every day, so we don't make do with the living space environment! 　

Improve the living environment of the industry

At present, China, as the manufacturing base of the world's forest products industry, has indisputably become a major wood-based panel manufacturing country in the world. According to statistics, the output value of wood-based panels in China last year was 127 billion yuan, and the total output of wood-based panels was 74285600 cubic meters, including 27.2878 million cubic meters of plywood, 24.666 million cubic meters of fiberboard, 8.4326 million cubic meters of chipboard, and 11.55 million cubic meters of blockboard. The total output of wood-based panels, plywood and the increased production capacity of MDF in recent four years rank first in the world. However, if China wants to transform into a strong wood-based panel country, it must improve the living environment of the industry. 　 

Brand+innovation promotes enterprise value-added and efficiency

　　 There are many enterprises in the wood-based panel industry, but few famous brand enterprises. ' A reporter from Wood Industry magazine pointed out that building a famous brand is the only way for China's wood-based panel industry to become bigger and stronger. China's resource consumption is serious. Every increase of 100 million GDP requires an investment of 500 million yuan. This development model relying on high energy consumption costs a lot. Therefore, soft resources are urgently needed. The best soft resource is brand, which can produce fission, explosion and leap. Therefore, if enterprises want to get rid of low value-added products, they must transform from cheap to brand. According to the reporter, the Sacred Elephant Group promotes the enterprise's value-added and efficiency by implementing its own brand strategy. 　 

There is an indisputable fact in the wood-based panel industry: more products follow the international trend, less independent innovation. Whether in the domestic market or in the international market, China's wood-based panel products are winning at low prices, and the requirements for product originality are not high. With the economic development and the maturity of the market, the low price strategy is facing great challenges. " Independent innovation is the key to the survival and development of enterprises. ' Mr. Wang introduced that a product independently developed by his company had a good response in the market and was very competitive. It also made great contributions to the company - bringing a lot of benefits. He said with deep experience that, through independent innovation, more favorable trade position and competitive advantage can be achieved, which also provides an important support for anti risk ability. The reporter learned from the Beijing Furniture Exhibition that some enterprises have developed products and technologies such as functional wood-based panels, waste wood MDF manufacturing technology, ecological adhesives, etc. through innovation, which has improved production capacity and added value for wood-based panel enterprises.